ST. MARTIN ISLAND

The St. Martin Tourist Office commissioned us for their “Off-Road” campaign. The concept was to showcase the simplicity of island life as a counterpoint to the hustle-and-bustle of our normal routines. St. Martin has only one main road circling the island. We capitalized on that to create print ads and online content as ‘stops’ along the route as well as producing a TV commercial for the campaign.

ROLES:
Creative Director
Art Director
Video Producer & Director